Hollywood’s Secret Storytelling Sauce | Content Marketing Institute
Via Scoop.it - LifeStory Designing
Hollywood isn’t the only one with a formula for telling great stories. Use this template to help you execute on a story-based content marketing strategy. I really like this article. Gives some interesting insights about business storytelling. When you place yourself (owner) as the “hero” of the story, it is easier to identify with him/her. Simple ideas with very effective results.
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